WHSmith QE: Your Local Bookstore Guide


WHSmith QE is a brand that is well-known in the UK for being a provider of quality books, stationery, and other educational materials. If you are a book lover, then you may have heard of this store or, better yet, shopped at their physical or online store. Their offerings are aimed at a wide range of customers, but they have particularly managed to capture the hearts of avid readers in the UK.


WHSmith QE is a subsidiary of the British high street retailer, WHSmith. The origins of the WHSmith brand date back to 1792, when Henry Walton Smith set up the first newsstand in London. Over the years, the brand has evolved from simply selling newspapers to a full-fledged retailer that offers various contents and products that cater to different markets.

In 1971, WHSmith established their Queen Elizabeth National Park store in Uganda, and it quickly became a popular destination for people who loved literature. As the years passed, the location went through different changes, and they eventually rebranded to WHSmith QE. Over the years, the store has become a beloved and trusted destination for quality books in the UK


WHSmith QE boasts of having a diverse range of products that cater to different customer needs. When it comes to books, their online and physical stores have titles from different genres, including children’s books. Their catalogues include everything from popular fiction books to educational texts, and this makes them an ideal destination for both readers and learners.

In addition to books, WHSmith QE also stocks various stationery materials, including pens, notebooks, and art supplies. Their range of stationery materials is diverse, and they offer multiple brands, including their in-house brand, Scribbles. Furthermore, the Stationery category has a wide range of items catering to different age groups, from young students to mature professionals.


WHSmith QE provides various services to their customers intending to offer them a unique and personal touch. For instance, they offer gift cards, which make for a perfect birthday or graduation gift. Also, the store has a loyalty programme, “the WHSmith Card,” that enables customers to earn 5 points for every ยฃ1 they spend. They can then use earn points to redeem discounts at WHSmith QE stores.

Another key service from WHSmith QE is home delivery, which is particularly handy for people who donโ€™t have a physical store close to them. They offer both standard and next working day delivery nationwide, and they also ship internationally. Furthermore, they offer click and collect service, whereby customers can order their items online and collect them at their physical store.

Brick and Mortar Stores

WHSmith QE has several physical stores, mainly located in the UK, and a few locations in international airports. Their physical stores serve as the perfect place to browse through the books, read some of them, and ask staff for any recommendations. They also have a wide library of eBooks via their online store.

Their physical stores are strategically located in busy shopping malls, making it easier for customers to access them. The stores come stocked with different reading materials, including magazines and newspapers. The staff is friendly and knowledgeable, and they are always willing to offer recommendations and guidance.

Online Store

WHSmith QE’s online store is one of the store’s most popular services. The website is easy to navigate and browse through, making it a convenient option for purchasing books while at home. The online store is updated regularly, featuring the latest releases, pre-orders and bestsellers.

Their website has many features, including a customer review area where customers can rate and comment on the books and other products they have purchased. This feature enables other customers who are browsing the site to see reviews from other readers, and it plays a significant role in customer decision making.


WHSmith QE has competitive pricing, making it an excellent option for customers who want quality books without breaking the bank. They offer discounts and promotions throughout the year. During the Black Friday and Cyber Monday annual events, they have some of the best book deals in the UK.

The store also offers flash sales, which are usually short-lived promotions usually available on their website. With the loyalty programme,if you shop regularly, you can earn points which you can redeem for further discounts.


WHSmith QE has become a trusted and loved destination for customers who value reading and learning. Their physical and online stores offer quality books, stationery, and other materials that cater to different clients. The store’s friendly customer service, competitive pricing, and various services such as home delivery have attracted a loyal and expanding customer base. Whether you are looking for a perfect novel to read on a holiday or buying back-to-school stationery, WHSmith QE has got you covered.